Meta says its AI is making you spend more time on Instagram

Meta says people are spending more time on Instagram, and it credits its artificial intelligence for the increase. Global time spent on the app grew by double digits year on year in the second quarter, the company told investors, driven by AI-tuned recommendations in the main feed and in Reels. The gains are specific enough […]

This story continues at The Next Web

from https://thenextweb.com/news/instagram-screentime-meta-ai-personalization